Jonathan Ketcham is the Earl G. and Gladys C. Davis Distinguished Research Professor in Business in the W.P. Carey School’s Department of Marketing and Department of Economics at Arizona State University. He conducts econometric studies of the roles of incentives and information in health care markets, with a focus on consumer and physician decision making. He has collaborated on research projects with Pfizer Inc, Banner Health, CVS Caremark, Symphony Health Solutions, FAIR Health, the California Health Care Foundation, and the Centers for Medicare and Medicaid Services. His research has been published in American Economic Review, The RAND Journal of Economics, Medical Care, Health Affairs, Health Services Research, and elsewhere. For this work, Dr. Ketcham has received the NIHCM Foundation’s Annual Health Care Research Award, the John D. Thompson Prize for Young Investigators from AUPHA, and two federal R01 grants. He earned a B.A in economics from Baylor University and a Ph.D. in economics from The Wharton School of Business at the University of Pennsylvania. He was a Robert Wood Johnson Scholar in Health Policy Research at the University of California, Berkeley.